NKhalil Media Studies Blog

  1)   Radio: Launch of BBC Radio 1 CSP 2)   Radio: KISS FM Breakfast show CSP

  Audience 1) Read page 2. What is KISS FM's mission? KISS FM mission is to entertain more  15-34yr olds than any other Bauer Media 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. The target audience for KISS FM is 15-34, 60/40 Female to Male and the psychographic groups that would fit the KISS audience too is Females and Males from 15-34 but mostly teenagers, diverse races as it is suitable for everyone. 3) Now look at page 5 - The KISS network. How does KISS use digital media and technology to reach its audience?  KISS uses digital media and technology to reach its audience by using social media such as Instagram which was popular as the audiences had engaged  with them, especially for the demographics that they want to aim at. 4) Now look at the other side of page 5. What content do KISS Fresh and KISSTORY offer and how can audiences

  Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967? The BBC Light Programme,Third Programme,Home Service 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? BBC Radio 1 : Focused on contemporary pop music. Aimed at a younger audience, focusing on  the style and music selection of pirate radio stations. BBC Radio 2 : Replaced the BBC Light Programme. Continued to offer light entertainment, including easy listening music, comedy, and variety shows,going  to a broader and slightly older audience. BBC Radio 3 : Replaced the BBC Third Programme. Focused on high culture, including classical music, jazz, drama, and discussions. BBC Radio 4 : Replaced the BBC Home Service. Concentrated on news, current affairs, drama, and spoken word content, aimed at a general audience 3) What was pirate radio and why was it popular? Many of the pirate station DJs were then employed by BBC Radio 1, thus bringing many

  1)   Television: Introduction to TV drama 2)  Doctor Who: Language and Representation 3) Doctor Who: Audience and Industries 4)  His Dark Materials: Language and Representation 5 ) His Dark Materials: Audience and Industries 6)  Industry contexts: the BBC and public service broadcasting

1) What is the BBC's mission statement? the BBC's mission is set out in the Charter. The broadcaster is to “ act in the public interest, serving all audiences through the provision of impartial, high-quality and distinctive output and services which inform, educate and entertain ”. 2) How is the BBC funded? The BBC funded by The Money raised for license fee   p ays for BBC shows and services - including TV, radio, the BBC website, podcasts, iPlayer and apps. 3) What must the BBC do to meet its public service broadcasting responsibilities? (Look at the five bullet points in the notes above). The BBC to meet its public service broadcast responsibilities is  to provide duly accurate and impartial news, current affairs and factual programming to build peoples understanding of all parts of the United Kingdom and of the wider world. 4) Who is the regulator for TV and Radio in the UK? You can find details on this in the notes above. The regulator for TV and Radio in the UK is Ofcom 

  1.   Read this  audience rating guide for His Dark Materials . Based on the screening and this article, who do you think the target audience is for His Dark Materials and why? What about psychographic groups?  You can  revise Pyschographics here . The target audience is His Dark Materials is aimed at young teenagers on TV-14 and up this is because some scenes can make kids feel terrified, have lots of blood, and violence and may make younger kids feel more scared so that may give them nightmares at night. For psychographic groups, His Dark Materials has a variety of different ages as there are teenagers, adults, elderly. Gender as there are both female and male so not focused on that 1 specific gender group only.Race/ethnicity is more diverse as they do not have just white race but different races/ethnicities from different countries for the audience to enjoy and relate to. 2.  What audience pleasures are offered by His Dark Materials - The City of Magpies? Apply Blumler and Katz'