Daily Mirror - Audience and Industries
Audience 1) What is the Daily Mirror's audience? List the key statistics here. The Daily Mirror print circulation is around 210,900 as of October 2024. Its audience is mostly older, with nearly half aged 65 and above, and it appeals primarily to C1,C2, and DE social grades. 2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience? The Daily Mirror often covers celebrity news, scandals, and human- interest stories so it can appeal to the audience as they would be more interested. 3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer. Personal Identity and Social Integration: The Mirror has a reputation for advocating certain political and social issues, often coming from working-class and promoting left-wing viewpoints. It also covers stories related to everyday people, such as human interest stories or issues of social justice. 4) Why are print newspapers generally rea...